Marketing Workshop
Marketing Workshop was organized by Fair Trade Group Nepal virtually on 15th, 16th and 17th August 2021. The workshop covered all the aspects of marketing mix focusing on market segmentation, consumer needs, product value and market communication and will focus on the Home Decoration and Home Textiles especially for European Market. The workshop was carried out with the objective to enable participants to create new marketing mix for a selected product group of their organization and bring reforms to the existing marketing mix.
The workshop was facilitated by members of Nepal’s Finest Team including Mr. Satyendra Khadgi, Ms. Rojina Thapa, Ms. Srishti Bajracharya and Ms. Aarti Chyasi. 20 participants from FTG Nepal’s Members and Secretariat participated in the session. The program was supported by Norec.